Thursday, November 14, 2013

Galaxy Round G Flex: Samsung and LG will launch in the battle ... - Challenges.fr

a new technological war between the smartphone manufacturers: those flexible screens. Samsung and LG are the first to go beyond the prototype stage in the Korean market selling a phone model with a curved screen. With the Galaxy Flex Round and G, the two giants of consumer electronics spend a course offering a new “form factor” which probably foreshadows what will be the future of our phones. A future where Apple also could floor. The Bloomberg suggests a curved screen for iPhone 6 in 2014 …

this technological quarrel, LG seems to have taken a small step ahead since intends to propose his new toy to the European market, while its rival is not likely to offer its product in all markets.

G Flex was even presented at the show featured Hello Orange, Stéphane Richard, has even announced that it will be available exclusively a month with the operator in February 2014.

both addressed the curved technology with a different approach. LG expects a curved screen in length when Samsung put on the width. The technological challenges are enormous. These innovations are all new challenges ergonomics and ease of use for smartphones. Jean-Philippe Illarine, vice president of marketing for Samsung Mobile France, “we are only just beginning. This technology will clearly provide access to new types of design.”


An elasticity which makes them more robust

Alain Serrand, marketing manager of the mobile division of LG France evokes in turn the new challenges of such an innovation. “The slightly curved screen provides flexibility that provides a robustness that we do not find on other products.” For Cathy Robin, Director of Mobile LG France, it also has implications for the batteries.

LG Chemical, a subsidiary of Korean giant is working on a more flexible batteries that can conform to the shape of the device and suddenly provide maximum capacity. “It’s not just the screen that needs to be flexible. Other elements of the smartphone also must be,” she adds. This is what differentiates the G Flex Galaxy Round she says, and the choice of curved in the direction of width Samsung screen: the lack of flexible battery

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, focused mainly on the screen. The technology used here is that of plastic OLED, which absorbs shocks more effectively, unlike a Gorilla Glass screen.

Beyond technological challenges, what does it change the background for the user? LG, three customer benefits are highlighted, worth more or less equal: the 100% immersive video experience. If we can accept the fact encompassing a curved screen 55 inches, however, difficult to imagine such a report on a 6 inches.

habits will change with the gradual arrival of 4G, we promise you. The video will become more and more popular and will justify having larger screens in his jacket pocket, or in her purse.

Another advantage ergonomics. It is true that such a format smartphone (160,5 x81, 6×8, 7 mm), G Flex is smaller than Xperia Z Ultra for example.

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flexibility and resistance of the device are finally part of the highlights of this new machine. But it is a bit like the glasses with plastic glasses is certainly unbreakable but beware scratch

And on a technical level, what happens?

G Flex is equipped with a Quad Core 2.26 GHz, 2 GB of live memory and 32 GB of storage, 4G LTE, a camera 13 million pixels, of a battery of 3500 mAh. If on a purely technical level, it resembles the G2 is at the battery capacity that makes the difference.

3500 mAh, it dominates the discussion. The screen is on the other hand that HD not full HD like all high-end smartphones. As for the price (799 euros), immediately places the smartphone in the top of the basket. However, the rate is not fixed, ensures Cathy Robin.

With G Flex, LG will enter a phase of “evangelization” to show consumers the benefits of such a device. When some competitors organize shows for less than that, the Korean group gives the impression of a low profile with a product that could start the revolution landscape of smartphones. Certainly, it is not understanding anything about communication LG home.

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