The smartphone market Android increased further in the first half 2016, says Strategy Analytics. It sold well 577300000 mobile terminals equipped with Google’s OS, 4.5% on year. At the same time, iPhone sales were down 15.7%, reaching 91.6 million units.
The high-end Samsung wins palm, with two of the most wanted mobile phones market. Galaxy S7 edge has elapsed and 13.3 million units in the first half, and the Galaxy S7 to 11.8 million. Smartphones S7 generation and account for 4.3% Android phone sales.
Another successful product, the Galaxy J2 including 13 million units (2.3% share) were sold in the first half. This allows this smartphone to slip into second position in the market, behind the S7 edge, but before the S7.
Samsung manages to beat Apple in terms of pure sales. And thanks to an extremely rich smartphones catalog, covering all segments of the market. Korean also happens to stand up to Chinese manufacturers , and to impose its mobile devices to high end. And even mid-range, with his J2.
The recent arrival of the Galaxy Note 7 is expected to boost the company in the segment of high-end smartphones and confirm generation 7 as an excellent vintage for Samsung
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