Wednesday, May 20, 2015

Samsung Galaxy S6: a way to start over … – Les Echos

The new smartphone from the South Korean group has 29 days to reach the 10 to exmplaires sold against only 3 days for the latest model of the firm at the apple.

way out for the Galaxy Samsung S6. Presented by the South Korean group as a response to the iPhone 6 Apple, this high-end smartphone crossed Tuesday the 10 million sales (1), announced on Tuesday the group, reports the South Korean agency Yonhap.

An honorable score which can not amount to a failure, but the manufacturer’s ambitions with its new flagship were any other. Launched on April 10 in twenty countries, the Galaxy and the Galaxy Edge S6 S6 have reached this level of sales in 29 days, while it was necessary for it to last three days smatphone the Cupertino company that s’ is also up to 74.5 million units in the last quarter alone of 2014.

Starting worse than its predecessors

Even without referring to the group’s performance at the apple, Galaxy S6 of the startup is also worse than his two predecessors since the Galaxy and the Galaxy S4 S5 had respectively reached the symbolic threshold of 10 million in 25 days and 27 days.

For the record, last weekend, an internal report from the group showed that the share of Samsung global market in mobile telephony was still declined in the first quarter. In late April, Samsung had also announced an operating profit down 30% over the first three months of the year, but which was the best result since three quarters. The division of mobile devices it had seen its earnings fall by 57.4%.

(1) This does not here direct sales to customers, but the number of smartphones that are shipped to dealers.

Les Echos
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