• Samsung has launched several commercials for his shows connected Galaxy Gear.
  • The TV spots show how the concept was futuristic … in 80-90 years.

Samsung seems to have placed great hopes in the Galaxy Gear. The proof is the many TV spots that brand marketing teams now reveal to invite the consumer to purchase. And we can say that this is really a very good advertising. However, most opinions converge to give that commercials are much better than the product itself. In fact, the watch connected Samsung receives very bad reviews for its launch.

shows connected Inspector Gadget Is the watch Samsung Galaxy Gear is futuristic or obsolete?

“Nobody will buy this watch, and nobody should” , this criticism murdered New York Times is only one opinion among many.

But the problem of the Galaxy Gear is summarized in these beautiful ads launched by Samsung. In fact, the TV spot shows a series of fictional characters talk to their watches: Dick Tracy, the Power Rangers, Michael Knight (David Hasselhoff) in K 2000, The Flintstones, Star Trek, etc.

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succession of characters 80 and 90 who will come wearing their grip before their lips to talk. Samsung wants to play on the heartstrings of nostalgia (if you are old enough to remember 2000 and K Flintstones) by positioning its new gadget as the culmination of decades of adolescent fantasies.

shows connected Flintstones Is the watch Samsung Galaxy Gear is futuristic or obsolete?

If this can make us smile, it puts the Samsung Galaxy Gear exactly what it is: the obsolete vision of an inherited concept of 80-90 years

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Galaxy Gear was incredibly impressive if the watch was a standalone computer to communicate. Only now, we are in the era of the smartphone and the Galaxy Gear is more than a phone with reduced functionality entirely dependent on smartphone to operate. An old concept therefore lends to smile more than anything else.

But all is not negative for Samsung … in fact, they have still managed to keep you entertained during those two minutes of TV commercials.

(Source)

Day-Pringuay

Passionate French startups ecosystem and the scenes of the web. In charge of Business Development Press-Lemon.

Day-Pringuay