A report spoke of pre-orders of magnitudes for the latest high-end smartphones Samsung Galaxy aliases S6 and S6 Galaxy Edge. IN parallel are highlighted through their screen, you can read our news about it – Galaxy S6 and S6 Edge, the screen of the iPhone 6 completely overwhelmed -. However, this favorable context would not be enough to hope to beat the sales of the iPhone 6 Apple.
Galaxy S6 and S6 Edge, significant preorders.
Samsung Switzerland has apparently confirmed that pre-orders of the Galaxy and Galaxy S6 S6 Edge are four times larger than those of the Galaxy S5 but we do not know s it is a consumer or commands positioning of telephone operators. Assuming whether many commands and not of bookings and facing one of the last items on their performance, placing them well above the iPhone 6, all indications are that Samsung will succeed his great return.
Samsung is now careful.
However, according to the Korea Herald, Samsung is now cautious and not capitalizing on hypothetical granted. It continues to focus on devices “entry” to maintain its leadership position in the smartphone segment. The stakes are high since Apple has become the fourth quarter of 2014 the largest smartphone vendor in the world. The policy appears to rally from a combination of high-end (Galaxy S6) and devices much more aggressive level prices still under Android to recover lost market share. The company launched the Galaxy J1 eg the Netherlands and Germany, a product originally intended for emerging markets like India. In addition, Samsung has several new affordable devices like Galaxy A, E or Z.
Demand is evolving towards the entry and midrange.
According Strategy Analytics all indications are that the demand for entry and mid-range models will continue to rise or point represent more than double the sales of high-end smartphones by 2016.
Samsung will So deal with changes which can lead despite his best efforts to demand not so explosive it around the Galaxy S6 and S6 Edge, an asset to Apple which may therefore stay ahead in this market segment, especially as the brand remains specializes in high-end, at least on the issue of tariffs.
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