With the placing on the market in April of its Galaxy S6 and Edge models, Samsung was the honors. It will be good enough. The South Korean group said Tuesday, July 7th expect a drop in its second-quarter results, with an operating profit of 6,900 billion won (5.5 billion euros) over the period April-June, down 4.03% year on year
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Samsung may nevertheless find material reassurance in the fact that its results still progressing by 15% compared to the first quarter of the current fiscal year from January to March. Evidence that consumers have still not completely shunned the newborns of the Galaxy range.
The revenue should stand at 48,000 billion won, down more than 8% one year but up nearly 2% from the previous quarter.
If sales of Galaxy S6 were much weaker than expected, it is “both because they struggle to win against the iPhone and because the Edge Galaxy S6, equipped with a curved screen, experiencing production delays “, says Greg Roh at HMC Investment Securities Co. attempt to back on track, Samsung have launched the production of curved screens in a third plant with two months in advance, allowing it to double monthly production volume to 5 million units.
Samsung which had recovered in the first quarter of his world crown largest seller of smartphones, is attacked on two fronts. In the high end by Apple and its iPhone 6 and 6 Plus and in the medium and low-end by Chinese manufacturers increasingly offensive. This is especially true in China where Apple brand has become the top seller of smartphones
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According to the brokerage Samsung Securities, Samsung should reach still selling 45 million Galaxy S6 in 2015, against 50 million previously estimated.
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